Bengalureans sign up for active getaways
- 24 Apr, 2026
- Deccan Herald
Active Holiday Company, based in Bengaluru, organises holidays around the Abbott World Marathon Majors and the SuperHalfs. The former includes the Tokyo, Boston, London, Sydney, Berlin, Chicago, and New York marathons. The latter is a series of half-marathons in locations like Lisbon, Prague, Berlin, and Copenhagen.
Gauri Jayaram, the founder and a marathoner herself, felt the need for such a niche back in 2013, when she set up the company. “I knew there would be a market for it in the near future,” she states. However, she admits that the first few years were dry. “2019 was our first profitable year. Of course, the pandemic brought business to a standstill. But after 2021, it has been unprecedented, until the start of the West Asia crisis in February this year,” she explains. Accommodation, guaranteed race entry and networking events are some of the features the company offers.
Gauri notes that fitness travel has seen a massive growth post the pandemic. “We’ve seen a 50% year-on-year growth,” says Gauri, who is currently at the London Marathon, with over 200 of her clients. “In 2013, our first group trip had about 10 participants,” she recalls.